OverviewNeustar, Inc. Marketing Communications Advisor Full Time in Melbourne VIC
Branch Melbourne VIC AU
Marketing Communications Advisor
Neustar, Inc. (NYSE: NSR) As a global information services provider and leader in Connection Science, we know how to connect people, places, and things. Our
Neustar, Inc. (NYSE: NSR) As a global information services provider and leader in Connection Science, we know how to connect people, places, and things. Our marketing, risk, security, registry, and communications solutions help over 12,000 clients grow and guard their businesses. More information is available at www.neustar.biz.
R-1058 Marketing Communications Advisor (Open)
Position Description―Marketing Communications Advisor
Works Closely with:
Registry Marketing team, Corporate Marketing & Communications teams, Naming Services team and Professional Services team Direct Reports: No direct reports Overview Reporting to the Marketing Manager for Registry Solutions, the Marketing Communications Advisor will l be responsible for the development and execution of marketing communications for a suite of products within the Registry business. A key responsibility of this position will will be working alongside the Campaign Manager and Graphic Designer to create integrated campaigns with innovative, audience-specific messaging aligned with the overall marketing strategy and deliver on the business’ commercial objectives. The Marketing Communications Advisor will also liaise regularly with our US based Corporate Communications team to ensure Registry activities are integrated across the rest of the Neustar business. The Marketing Communications Advisor works closely with internal stakeholders to develop and execute marketing communications plans as part of the overall go-to-market strategy for the Registry business. The ongoing development of a robust and integrated global content generation process for the Registry business by unifying an approach to communications inputs, channels and outputs is essential in the position. Tactical planning and execution on a wide range of communications activities – from content creation, media relations, crisis management and social media, to internal and client communications will be required. Key Areas of Responsibility The following are general areas of responsibility for the Marketing Communications Advisor. From time to time these areas may vary and additional responsibilities may be added. Marketing Communications Planning Assist the Marketing Manager with the development of marketing communication strategies to support the overall business objectives Develop and implement marketing communication plans for a suite of Registry products Conduct a review of existing communications and implement changes to maximise impact Implement systems for evaluating the effectiveness of communication activities Content Creation Develop and implement a robust and integrated global content generation process for the Registry business across multiple communications inputs, channels and outputs Create audience-specific content and copy for use across multiple outputs: blogs; social media; websites; advertising; etc. Support the development of B2B and B2C integrated marketing campaigns by creating innovative, audience-specific messaging aligned with the overall business objectives Collaborate with the Marketing Communications Coordinator in the implementation of tweets, blog posts and digital content in line with overarching marketing and brand strategy Ensure a consistent presence is maintained and displayed across all internal and external communication platforms Media Relations Cultivate relationships with local and national journalists Pitch news stories as required to local and national online and offline publications to support the product and business objectives Field and delegate media requests in coordination with the Corporate Communications team Build ongoing relations with the Corporate Communications team to integrate Registry Solutions with the overall Neustar communications/PR strategy Manage the day to day relations between Registry and appointed marketing communications vendors Crisis Communications Manage the crisis communications strategy and process ensuring it is kept up to date, liaising with the Corporate Communications team as required Lead the communications responsibilities around any Registry Solutions business crisis situation in conjunction with the Marketing Manager Identify and manage activities and events in market and industry that are likely going to become media issues Monitor the media for any risks to existing or known crisis situations and report to the relevant stakeholders as required Competitive Intelligence Support the media monitoring of brand and industry news, trends and updates Conduct market research with the support of other team members to drive campaign initiatives and market leadership Monitor competitor activity Reporting Report on the status of communications on a weekly, monthly and quarterly basis as required Maintain and file communications reports Maintain a media and vendor contact list Quality Management System The Australian office is committed to maintaining a Quality Management System. The Quality Management System identifies the activities within business processes which are critical to the achievement of necessary statutory requirements, internal performance, standards, and customer expectations. Your role supports the principles of quality management, which is to: Provide a platform for continuous improvement, compliance and achievement of best practice in developing and managing our services, and Capture and improve on our set of core policies, procedures and business support tools that govern the service delivery to our customers, clients and employees. Information Security Management System As part of an organisation that is at the forefront of Information Technology innovation and change, the Australian office has implemented an Information Security Management System. The purpose of the Information Security Management System is to protect the information assets of the Company against all threats, internal or external, incidental or otherwise by establishing, implementing, executing, monitoring, evaluating, maintaining and improving the Information Security Management System. All employees are responsible for implementing the Company’s security policies and protecting information, and each have an obligation to provide support to the management principles prescribed by the policies and rules. Key Selection Criteria Tertiary qualification in communications, public relations, marketing or related discipline 5 years’ experience in a communications position Experience managing and implementing media strategies and measuring results Knowledge of social media and digital platforms Excellent communication and presentation skills, both written and verbal Exceptional writing, editing and proofing skills combining creativity with detail Highly motivated, strong initiative and ability to work both autonomously and as part of a team Proven ability to listen and probe towards converting complex technical concepts into clear and concise writing The ability to work in a fast paced environment and learn quickly Excellent time management and organisation skills Strong interpersonal skills and the ability to liaise at all levels, both inside and outside the organisation A keen interest in the technology sector DIVERSITY Diversity, inclusion and teamwork are second nature to Neustar; and these values permeate our entire business structure. Neustar is committed to creating an environment where a wide spectrum of opinions and beliefs are actively sought, listened to and respected. Further, our talented workforce draws from the many geographic areas and markets in which Neustar operates worldwide, which represents a distinct competitive advantage. The rich and varied personal and professional backgrounds of our employees make Neustar a dynamic and rewarding company at which to build a career. We invite you to join us. EOE of Minorities/Females/Vets/Disability Neustar, Inc. considers all applicants for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, or status as a Vietnam-era or special disabled veteran in accordance with federal law and other state and local requirements. Neustar, Inc., complies with applicable state and local laws prohibiting discrimination in employment and provides reasonable accommodation to qualified individuals with disabilities in accordance with the American with Disabilities Act (ADA) and applicable state and local laws.
Employment Type: Full Time
Location: Melbourne, VIC, AU
Posted on: 2017-04-22